To gain inspiration for what I wanted my personal brand to embody, I began on Pinterest for inspiration. Once I narrowed down to what color palette and font I wanted, I played around on Adobe Illustrator, testing out different textures and gradients and how they complimented the font I had chosen. I landed on a vibe for my brand that did a good job communicating the creative part of the work I can do, but also doesn’t come across as too complicated. I ensured this simplicity by opting for gradients instead of illustrations, making the text the focal point of the business cards.